Thursday, July 19, 2018

Favorite Flavored Coffees Verses More Nutritional Daily Drinks

In the early ‘80s, coffee flavor choices were minimal and
less-than-desirable to consumers. There was amaretto, irish
cream, brandy, vanilla and chocolate flavored coffees sold in
small quantities to local specialty roasters. The aroma to these
early flavored coffees was slightly “medicinal.” The taste of
flavored coffees was not all that enjoyable.

12ozLatte
When nut flavors were introduced in the mid-to-late ‘80s, things
changed. Flavors like hazelnut, vanilla nut, nut cream, southern
pecan emerged. These new flavors offered sweet, creamy and of
great importance aromatic alternatives. This introduction of nut
flavors and other flavors with sweet and creamy profiles began
to contribute to the overall success of flavored coffees in the
specialty industry. The flavors attracted new customers for
retailers. Flavors gave small regional roasters within the
burgeoning specialty coffee industry a special competitive edge
over larger roasters who did not offer flavored coffees. Small
coffee shops as well began to brew and sell hot and cold
variations of flavored coffees to help give themselves a
competitive edge. The sweet, creamy and aromatic coffee
beverages seem to attract a consumer who did not like the
regular brewed coffee, but still wanted to be part of the “gang”
of those who went to the coffee house for socialization and
coffee.

By 1988 top sellers on the flavored coffee market were:

•Hazelnut
•Vanilla
•Chocolate
•Amaretto
•Irish crème

Currently, top sellers are similar to those in the ‘80s and
include:

•Vanilla
•Chocolate
•Hazelnut
•Irish crème

Caramel is popular in the U.S. and Amaretto sells well in
Europe. According to Colleen Roberts, director of sales at
Flavor Dynamics, Hazelnut, Vanilla and Irish Crème continue to
hold their position as the most popular flavors in the flavored
coffee industry. Some flavored coffee retailers offer the top
three and select flavor profiles that might represent the
season, such as, chocolates in the first quarter and spice
flavors in throughout the fall.

If a roaster wants to limit the number of flavorings bought, be
sure to purchase the top five flavors. Flavor and Fragrance
Specialties’ top five coffee flavors represent a combination of
the traditional and new, hazelnut, vanilla-french vanilla,
vanilla nut cream, pumpkin spice and blueberry cobbler.

Simple application methods make it possible for any small
roaster/retailer to inexpensively begin flavoring coffees. The
process can start with a small drum mixer similar to a cement
mixer. Line the mixer to avoid cross contamination (of the
flavors). If proper precautions are taken, contamination of
green beans should not be a problem for the small
roaster/retailer. The cost of flavoring is about 25-50 cents/lb.


Pricing of flavors in the flavored coffee industry has become
very competitive as more and more flavor houses offer this type
of product, which gives the roaster/retailer a greater
opportunity to shop and compare quality and pricing. The
roaster/retailer should know their regional flavor profiles and
demographics to select the best options from a flavor listing.
Some flavors are more popular in specific regions.

Vanilla and hazelnut flavored coffees have been favorites with
consumers for decades. These flavors continue to appear year in
and year out on supermarket shelves.

Coffee is considered a healthy beverage drank in moderation. You still can enjoy coffee drinks during the day.  Even healthier beverages are those filled with minerals and antioxidants such as what is distributed by Life's Abundance. Since the body cannot manufacture minerals, they must come from our diet. What this drink can do for you is:

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  • Helps to keep you hydrated.
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